MAY – JUNE 2019

Customer loyalty programs are a great way to drive sales in retail. By giving shoppers the opportunity to earn and burn loyalty po
Ahassle-free delivery to customers – that is the end game for every retailer, be it an online or offline player. Of course, in t
Online premium tea retailer, Vahdam Teas recently decided to launch its offline business in India by targeting discerning global t
Contemporary shoppers want to buy what they want, where they want, whenever they want. This is pushing retailers to come up with w
First it allowed influencers to sell directly to their followers on its app. Now, Facebook owned Instagram has created @shop accou
The reason why a brand or merchant should consider having a presence on Amazon Marketplace is obvious: they can reach a much wider
When immersive and experiential content wove its way into fashion and apparel industry, it was often with two-dimensional graphics
The retail business has become more dynamic than it was before. Customers are calling the shots in the business, demanding a perso
Picture this. Your child’s birthday is fast coming up, and she’s waited days to get her favorite toy. You book it online, pay
When Richa Kar and Kapil Karekar started Zivame in 2011 as an online lingerie marketplace, the goal was simple – to give women a
Lingerie has always been spoken about in hushed voices in India. Women often find it an uncomfortable experience to shop for it fr
Customer behavior is changing at a very fast pace and digital interventions are making these changes faster. Retailers are grappli
The advent of e-commerce in India ‘smartly’ altered the shopping habits of netizens. For a while, it appeared that ‘couch po
Most offline retail outlets have a security and surveillance system in place. But often this is more as means to ward off potentia
chinese tech major Xiaomi introduced the Mi Express Kiosk initiative across India. These Kiosks are essentially vending machines t
Not long ago, malls were viewed as physical entities housing brands and a few F&B outlets. The ecommerce revolution set into m
Businesses worldwide are continuously on the lookout to alleviate customer satisfaction using every tool in their kit. In this day
Pune-based Radhita Mhatre is a fan of Metro Shoes. Shopping at the store offers her a chance to check out the brand’s latest col
Year 1935, Ludhiana. 16 year-old Harshdeep Kaur was looking forward to the most exciting part of assembling her trousseau, the jew
Travelers at the Delhi International Airport were welcomed with an unusual sight at the Dilli Streat outlet. A robot, Mitri sporti
Shopping cart abandonment is a painful reality that affects offline and online retailers alike. One reasons for this is size unava
Ever since Future Group implemented Haptik’s chatbots, Quiz Bot and Shopping List, inside its Future Pay app in June 2018, it sa
The front end staff is any retail brand’s true brand ambassador. Knowledgeable, pleasant and courteous staffers act like a magne
Visual merchandising has come a long way. From determining a retail outlet’s aesthetic appearance, including how the store looks
Karan Tanna, founder and CEO of Yellow Tie Hospitality, learnt the art of managing franchisees the hard way. In 2012, while he was
Amazon is working on providing free one-day shipping to Prime customers, instead of the current free two-day shipping. This was re
Amajority of India’s $700 billion retail market, comprising kirana stores and grocers, is unorganised. Though most of them are k
L’Oréal has launched Color&Co, which it believes will be the future of at-home hair color by offering a truly personalized
IBM is working on a ‘Smart Mirror’ technology for the retail domain and is collaborating with Vero Moda to launch this tech fe
Over the past few months, a Walmart neighborhood market in New York’s Levittown area has been quietly transforming. With artific
Since 2012, Jaypore has become the go-to shopping destination for customers seeking a mix of ethnic and contemporary range of jewe